The Importance of Local SEO in Online Marketing
Local SEO is an essential element of online marketing, helping to boost visibility and drive traffic for your business. It can also attract new customers and boost profits. Local SEO differs from national SEO in that it targets a specific audience. This allows you to target more keywords and tailor your strategies accordingly. Keyword research Keyword research is an integral component of any local SEO strategy. It allows you to target the search terms that customers use when looking for products and services near them, which then drives highly-specific traffic…