How to Optimize Your Website for Local Searches

If you want to rank high for local searches, you need to make sure your business appears in local directories. Make sure your contact information is up-to-date and complete, and don’t leave out an old address. Moreover, you need to exchange links with local businesses and monitor social media mentions for feedback. Google’s local search algorithm is designed to give results that are relevant to a searcher’s location. If the searcher is within a certain radius of your business, it’s more likely that they will choose your business over competitors.…