Local Search Engine Optimization

Local Search Engine Optimization (Local SEO) is a type of search engine optimization. The aim of this type of optimization is to improve a site’s visibility in unpaid search results, also known as “natural” or “organic” results. Local search engine optimization is crucial for local businesses, since it can help them rank higher and attract more visitors. In local SEO, local content is more important than ever. Without it, local businesses would not be able to generate enough revenue. A business can improve its local SEO by including structured data…