Content tailored specifically to your niche is one of the best ways to increase local SEO. Listing your business on online directories and community forums may also prove effective. Consider including longtail keywords when writing content, such as “where is” and “what are”. These phrases often show up when users use voice search engines. Keywords Consumers today use smartphones as tools for local search, making local SEO an essential strategy for business owners. But knowing which search terms and keywords apply to your location and distinguish it from competitors can…