Local SEO, also called local search engine optimization or local search marketing, is a highly effective way for businesses to advertise their local brand online, since it lets businesses to target local consumers directly. For example, if someone is interested in buying a dog, the business could use Google Places, Yahoo Local, Bing Local, or one of the other major search marketing directories to find the best prices and the best places to buy a dog. This kind of search marketing will make sure that the business has the most…