Local SEO marketing is a powerful tool to boost your online presence. Consumers are more likely to search for a local business than a national one, so using local keywords will improve your ranking in the search results. According to research, 76 percent of people who search for a local business on their smartphone will make a purchase within a day. Therefore, it is crucial to target local keywords. There are a variety of ways to optimize your website for local users. The first step in a successful local SEO…