An attorney’s website is a great place to promote his or her expertise and services, but the content on this page needs to be optimized for search engines. While you should provide lots of information for your customers, it’s also important to focus on what your readers actually want. A blog will give readers the information they’re looking for, and Google will learn about your firm in the process. However, it’s important to keep in mind that a blog is not a place to publish lengthy essays. SEO is crucial…