What Is Local Search Marketing and How It Can Benefit Your Business? What is Local SEO? Local SEO is any internet marketing that you do offline to promote a specific location-based enterprise that interacts directly with its local customers. Local SEO has reached tremendous growth in recent years. Why? Because consumers want the convenience of shopping for items and services that are within the immediate vicinity of their homes. While this has been a goal of traditional marketing for many years, with the advent of the internet, it has now…