Search engine optimization is the process of improving website traffic by optimizing the core components of search engines. This is often done by performing keyword research on competitors and potential customers’ searches. Finding the most popular search terms can help you optimize content and create new content. Here are the basic steps of search engine optimization. Let’s look at how each of them works. How do you start optimizing your website for the most popular search terms? Read on to learn more. Keywords are the words that customers type into…