A vital component of local SEO is adding fresh content. This is one of the reasons why many websites don’t show up on the first page when someone types a query in Google. By using keywords in your content, you can tell customers what you do and what kind of services you offer. When writing new content, be on the lookout for keywords that you haven’t used yet. These are your golden nuggets for local SEO marketing. Google’s basic local search algorithm involves location and service. Adding content to your…