Using local search engine optimization (SEO) techniques can help you gain visibility among your local audience, thus increasing your brand visibility online and offline. Approximately 46% of searches on Google have a local intent, meaning that the searcher wants to find a product or service near them. The phrases near me and geographic location are common in these types of searches. Using local SEO techniques can help your business compete with the national chains. Here are some of the benefits of local SEO: For example, let’s say you’re a wedding…